Pink Bike X Little Rider Co announced as key sponsors of the Balance Bike World Championship at the GT Malverns Classic Mountain Bike festival.

The Little Rider Co team are excited to be the official technical wear sponsor for all kids racing at the Malverns event and creating a very special limited edition jersey for the winners of the races.

“We are super excited to be working with Pink BIke, Si Paton & the Malverns crew this year and supporting all the kids events and races. Si is a huge supporter of kids cycling and everything he does aligns with our mission to get kids on bikes and feeling confident. We don’t work with everyone and we don’t offer custom services, we only collaborate with cool brands on a similar mission.
Working on the Malverns project is a perfect fit and we are excited on what we can do together!” – Mike – Little Rider Co

“Riders ready, watch the gate as we team up the Little Rider Co to be the official winner’s jersey of the Balance Bike World Championships. The fastest girls and boys in the World will stand proud on the podium wearing these ‘Money can not buy’  winners jerseys.

It’s been an absolute pleasure working with Mike from Little Rider Co from the initial idea concept right through to the design and delivery of the final product!” Si Paton – Festival Director    

What is the Balance Bike World Championships?

Children aged from 2 to 5 years of age can race in this fun and competitive competition. Race categories are split between both boys and girls as well as age on the day. There are three days of racing with Quad Eliminator, Slalom and Downhill. Enter every race to be in with the chance to be World Champion! Enter here:

When: 26-29th of August 

Where: GT Bicycles Malverns Classic at Eastnor Deer Park, Ledbury near Malvern, HR8 1EN.


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